Synopsis
Search Nurture is a San Francisco marketing company founded by Spencer Padway.
Spencer hired me to direct and shoot a series of videos about his company's distinctive culture — fully remote, with unlimited PTO and a mental-health-first approach to leadership.
Spencer and I produced the video together, shot across four states in seven days — a real lesson in building and maintaining visual consistency across different cultural contexts and natural lighting conditions.
The result captures Spencer's forward-thinking philosophy, told from his perspective and that of his leadership team. The video served primarily as a recruitment tool, giving prospective employees a real sense of Search Nurture's ethos so they could decide whether it was the right fit for them.